Jing Long Seafood Restaurant started off as a humble zichar stall at a coffee shop in Bedok in 1999.
Business was tough at the beginning, but even though we struggled to make ends meet each day, we ended each day with a smile, believing that hard work and perseverance and our passion for serving good food would eventually lead us to success. Over time, we developed a steady stream of regular patrons who loved our signature dishes like Hong Kong-style Pork Ribs, Caipo Toufu, Ya Fang, Sea Cucumber with Duck, and Salted Egg Crab. As word-of-mouth-out-and-attract customers, we also come out with new dishes like Scallop And Bagua with Banana roll, Green Chilli And Garlic Steamed Fish, Deep-fried Pig Trotters By paying as much as the restaurant's taste. By then, business is booming and it is getting harder to accommodate the crowds within the coffee shop that is shared with other stalls, especially during the week Then, serendipitously in 2009, 10 years after we first opened the stall. It was an offer we couldn't refuse, as we knew it was time to take our business to another level In November of 2009, we start our operation at Block 412 on Bedok North Avenue 2.